Since 1998, Russell Simmons has been living a plant-based diet. Russell is most famously the co-founder of hip-hop music label Def Jam Recordings, and until 2018, served as the chairman and CEO of Rush Communications (one of the largest African American owned media firms in the US). He also created the clothing fashion lines Phat Farm, Argyleculture, and Tantris.

Biz Stone, co-founder of Twitter, converted to veganism after a visit to an animal rescue organisation in New York. He’s also an angel investor/advisor in the startup community, backing Square, Slack, Medium, Nest, Beyond Meat, Pinterest, Intercom, and Faraday. He’s also a board director at Beyond Meat, Medium, Polaroid Swing (chairman), Workpop and Jelly Industries.

John Mackey co-founded Whole Foods Market in 1980. He currently serves as the CEO of the health-conscious supermarket that was acquired by Amazon in 2018. John turned vegetarian in university, and became a vegan in 2003.

Born in Kyoto, Japan, Joi Ito, currently serves as the director of MIT Media Labs. He has founded several companies including PSINet Japan, Digital Garage and Infoseek Japan. Ito is the chairman of the board of PureTech Health, and a strategic advisor to Sony Corporation, board member of The New York Times Company, several foundations and a General Partner of Neoteny Labs. Joi Ito has been a vegan since December 2006.

Mortimer Zuckerman is a Canadian-born American media tycoon and investor. He's the co-founder of one of the largest real estate investment trusts in the United States, Boston Properties, where he served as the chairman and CEO till 2016. Forbes claims he has a net worth of around £2.13 billion. Mort Zuckerman has been living on a vegan diet since 2008.

The great-grandson of company founder Henry Ford, Bill joined the board in 1988 and has served as chairman since January 1999. In 1990, Bill Ford Jr. became a vegetarian. 20 years later, the Ford executive chairman switched to a fully plant-based diet.

Steve Wynn is a 75-year-old billionaire who has most famously made his fame and fortune from the Wynn Casino empire. As a vegan, plant-based options can be found in all restaurants under the Wynn umbrella.

In 2010, Gulu Lalvani (Binatone founder and chairman) switched to a healthier vegan diet.